Other Why isnt anyone competing with yamaha in the mass production of stand ups?

Humor me for a minute people. I'll admit first and foremost that I realize the higher price of AM hulls has many contributing factors, i.e. limited quantity production, increased engineering costs for the high performance designs, increased material costs for the higher quality composits, etc. HOWEVER, I don't see any reason why a quality manufacturer of these AM hulls cant release a product in high quantities to compete with Yamaha. This is my reasoning. Feel free to correct my assumptions, and for the sake of argument lets only take into account hulls constructed out of fiberglass so that we are more or less comparing apples to apples. The majority of these AM hulls are smaller than a stock superjet, are they not? So I assume that a superjet cost more money in regards to materials to build. AM hulls usually come with upgrades, but why doesn't a company offer a base ski that doesn't have the frills? Patents are a huge issue. I doubt that any AM company can claim that they seem to have more invested as far as patents go. Yamaha is a huge company that Im sure has spared no expense when it comes to investing in a dedicated legal team to protect their intellectual property. Engineering goes into both Yamaha skis and AM skis, but it would be hard to tell who puts in more money in this regard. Performance Am hulls are definitely cooler but less engineering could go into a low level ski. Yamaha obviously produces these skis in mass quantities which allows for less cost per unit. But why cant/wont other companies just increase their production in an effort to offer a product at a price that appeals to entry level enthusiasts like Yamaha does? Please point out what I'm missing here. Is the price war among AM hull manufacturers just not competitive enough to drive down prices? Is it that people don't perceive there to be a large enough market to mass produce? Lets discuss.
 

Tyrant1919

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Washington, DC
There's no point in competing in a market where there are only a few hundred new boats being built each year by Yamaha. I don't know the exact number but it sure as hell is not a lot. If the ski world comes into a second boom, I'm sure another major manufacturer would jump in. I can gaurantee you this, if there was a way for a new company (Or old) to make money mass producing a new standup ski without an overbearing amount of risk, it would have already been done.

Superjets probably cost WAY more less to build. Source: They cost $9K brand new ready to run. The composites used for the Superjet are probably roughly the same as their other sit down skis/boats. So we can assume they order massive quantaties of everything needed to make a hull. I kindly disagree with the idea a superjet hull is more expensive to build.
 

227

Its all about the surf!
Location
Oceanside, CA
IMO the stand up market is caught in a catch 22. Who's in the market for a stand up? Kids and Young adults mainly. What kid can afford a $8500 toy? Not many. Stand up Mfg's have out priced their market. When a commodity is priced beyond the means of the group it appeals to then that group will move on to a more affordable hobby, which translates into less demand . When there's not enough demand for stand ups to justify mass production, then the prices will always stay high, thus the catch 22. And let's not forget the ridiculous bureaucracy, Mfg's have to deal with. Everybody knows Global warming is BS yet all the laws banning 2 strokes will never be repealed.
 

Schmidty721

someone turf my rails
Location
WI
There are some things in the works, has been for several years for a couple new, entry level type skis with smaller 4 stroke, fuel injected engines.
Base target price is below 4k. You won't hear anything about on here tho. It's company currently trying to raise 1.5m from investors for production tooling.
Very cool concept. One unit actually has a modular design that breaks down and can be transported in a normal sized car, carried up stairs by your average person and stored in an apt. No garage, trailer etc necessary to enjoy the sport (stand up model isn't this built this way).
 
Actually over seas Kawi an Benali make stand ups still. Only yamaha ships to the USA. And keep in mind no guy building Am hulls is gonna have multi billion dollar facilities world wide. Rickter is the closest to mass production. These hulls come well equipped and he has a massive list of parts available. I wish someone like rickter/Rrp would pump out a full ski next. With a standard setup like Dasa 850/mag pump combo for starts. I think a rtr ski would be more appealing but it just adds more cost to build of course.

The way the sport is going Yamaha should make a FX2. Rockered, 701 equipped, lid style hood, foot holds and adjustable ride plate. Factory produces freeride ski would hit big today. The Fx1 was in a time 90% of the sport raced. Now it's flip flopped. I'd buy it even for $15k
 

Vumad

Super Hero, with a cape!
Location
St. Pete, FL
Op mentioned the costs of fiberglass AM hulls being lower because they are smaller and there are less materials.

Yama/Kawi hulls are not glass. They are SMC. SMC is cheaper than fiberglass by far. AM hulls are not high in material costs. They are high in labor costs. The superjet bottom deck, being SMC, pops from the mold with hull inserts for the motor, grooves to just drop the bulk head in (which also pops from the mold with hull inserts). AM hulls must be aligned and drilled and etc for every little thing. That is why AM doesn't have the fit and finish that Yamaha has. Yamaha is built by machine, it's faster cheaper and more accurate, but comes at the cost of more weight.

The costs are in the labor, not the materials. Until AM hulls go to SMC and built in a 3rd world country, you wont be finding one price competitve with Yamaha
 

SuperDrifter

Prototyper
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Floridapunk
It's demand....I think stand ups are difficult to ride. Especially, when a beginner just wants to jump in the water with a machine. Hence the popularity of the couches.
As members here know, the geometry of the standup does give the rider the ability to perform agile moves, but the friends, on the shore watching, just sit back and say ...wow!

Less spectators, more players needed.
 

Vumad

Super Hero, with a cape!
Location
St. Pete, FL
It's demand....I think stand ups are difficult to ride. Especially, when a beginner just wants to jump in the water with a machine. Hence the popularity of the couches.
As members here know, the geometry of the standup does give the rider the ability to perform agile moves, but the friends, on the shore watching, just sit back and say ...wow!

Less spectators, more players needed.

SXR is not difficult to ride. Shame they discontinued it in America.
 

AtomicPunk

Lifetime bans are AWESOME
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Location
Largo, Fl
IMO the stand up market is caught in a catch 22. Who's in the market for a stand up? Kids and Young adults mainly. What kid can afford a $8500 toy? Not many. Stand up Mfg's have out priced their market. When a commodity is priced beyond the means of the group it appeals to then that group will move on to a more affordable hobby, which translates into less demand . When there's not enough demand for stand ups to justify mass production, then the prices will always stay high, thus the catch 22. And let's not forget the ridiculous bureaucracy, Mfg's have to deal with. Everybody knows Global warming is BS yet all the laws banning 2 strokes will never be repealed.


Yep, when the SJ first came out they were $4K. Comparable Kawis were around the same.
 

King Kang

Never enough tray time...
Location
Cary, NC
The way the sport is going Yamaha should make a FX2. Rockered, 701 equipped, lid style hood, foot holds and adjustable ride plate. Factory produces freeride ski would hit big today. The Fx1 was in a time 90% of the sport raced. Now it's flip flopped. I'd buy it even for $15k

I wonder if Yamaha has anyone doing market research to see if there is enough demand to develop a freeride ski. Does anyone know how many SJs they sell each year in the US? My best guess is that the numbers show that the market can only support one standup ski, especially considering the new emissions laws. The changes for seeing a four stroke standup from Yamaha are also probably remote.

Every time I ride, it saddens me that people would rather spend $10k+ on a couch so that they can do 65mph in s straight line.
 
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Matt_E

steals hub caps from cars
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at peace
Yamaha isn't 'mass-producing' standups, not anymore. Couple hundred a year is hardly a mass product.
 

Vumad

Super Hero, with a cape!
Location
St. Pete, FL
Yep, when the SJ first came out they were $4K. Comparable Kawis were around the same.

And in the late 80s / early 90s, we were playing the "find the cheapest gas sign" game on family vacations. Fuel was $0.80 per gallon. A pickup didn't cost 60k, minimum wage was about $3/hr lower, and so forth. Young adults had just as much trouble buying something for $4k then as they do $8k now.

It's hard to sell a stand up for the same reason we have some of the world's highest obesity rates. Laziness.
 

227

Its all about the surf!
Location
Oceanside, CA
And in the late 80s / early 90s, we were playing the "find the cheapest gas sign" game on family vacations. Fuel was $0.80 per gallon. A pickup didn't cost 60k, minimum wage was about $3/hr lower, and so forth. Young adults had just as much trouble buying something for $4k then as they do $8k now.

I hear you man of course there's going to be inflation. This is what I don't understand though, a new 450 4 stroke MX bike sells for around the same as a new Super jet, however there's 10x as many components that make up an MX bike than what goes into a ski. Why are they priced the same? It's pretty much common knowledge that Mfg's don't make a ton of money from selling a ski or MX bike. They make their money off of replacement parts. Wouldn't it make more sense to sell skis as close to cost as possible in order to get as many out there as they can so they could sit back and enjoy the residual income from parts sales?
 
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dfw
I hear you man of course there's going to be inflation. This is what I don't understand though, a new 450 4 stroke MX bike sells for around the same as a new Super jet, however there's 10x as many components that make up an MX bike than what goes into a ski. Why are they priced the same? It's pretty much common knowledge that Mfg's don't make a ton of money from selling a ski or MX bike. They make their money off of replacement parts. Wouldn't it make more sense to sell skis as close to cost as possible in order to get as many out there as they can so they could sit back and enjoy the residual income from parts sales?

All large MFGs own the sports organizations that they provide equipment for. They make sure the rules protect their products. They will not get into anything that they cannot control. As a group we are getting older, better financed, and have learned enough to operate on a component level. This is far outside the realm of large powersports MFGs. Everyone that I talk to is happy with the way it is right now. They dont mind spending what it cost to be on top of the scene. The sport is new and exciting again although much less accessible. High prices bring high prestige, thats what is really selling $30k skis.
 
I wasn't around in the early years when the sport died off because of couches, but I like the way it is now, and seems to be growing. This is a good thread and I enjoy reading it with everyone bringing up very good points. I'm not no where near as knowledgeable as most of u are as far as "mass production" but it seems its a hard market unless people get off the couch out of the Doritos and get on the water (on a standup of course, :):):):) couches)
 

JetManiac

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There's no point in competing in a market where there are only a few hundred new boats being built each year by Yamaha I don't know the exact number but it sure as hell is not a lot. If the ski world comes into a second boom, I'm sure another major manufacturer would jump in. I can gaurantee you this, if there was a way for a new company (Or old) to make money mass producing a new standup ski without an overbearing amount of risk, it would have already been done.

Superjets probably cost WAY more less to build. Source: They cost $9K brand new ready to run. The composites used for the Superjet are probably roughly the same as their other sit down skis/boats. So we can assume they order massive quantaties of everything needed to make a hull. I kindly disagree with the idea a superjet hull is more expensive to build.

Yamaha isn't 'mass-producing' standups, not anymore. Couple hundred a year is hardly a mass product.


Exactly, the market for standup skis is relatively very small. You can debate the reasons including excessive regulations, high insurance and product liability costs, fat and unathletic people, etc.

Kawi didnt pull out because they were selling too many skis. Yami is only selling them still because all of their R&D, tooling cost, etc. was done years ago. Two stroke skis cant even be sold in at least california and new york already.

Yamaha and kawi developed their skis when they could share their driveline development and manufacturing setup/quantity costs with their sitdown models. This isnt an option going forward. It is no surprise that the superjet is largely unchanged since 1996.



Actually over seas Kawi an Benali make stand ups still. Only yamaha ships to the USA. And keep in mind no guy building Am hulls is gonna have multi billion dollar facilities world wide. Rickter is the closest to mass production. These hulls come well equipped and he has a massive list of parts available. I wish someone like rickter/Rrp would pump out a full ski next. With a standard setup like Dasa 850/mag pump combo for starts. I think a rtr ski would be more appealing but it just adds more cost to build of course.

The way the sport is going Yamaha should make a FX2. Rockered, 701 equipped, lid style hood, foot holds and adjustable ride plate. Factory produces freeride ski would hit big today. The Fx1 was in a time 90% of the sport raced. Now it's flip flopped. I'd buy it even for $15k


Actually, I think that RRP planned to do exactly that and abandoned it after they realized that they would have to comply with numerous regulations as a manufacturer including emissions and even then not be able to sell in 2 of the US's biggest 2 markets of California and New York.



Op mentioned the costs of fiberglass AM hulls being lower because they are smaller and there are less materials.

Yama/Kawi hulls are not glass. They are SMC. SMC is cheaper than fiberglass by far. AM hulls are not high in material costs. They are high in labor costs. The superjet bottom deck, being SMC, pops from the mold with hull inserts for the motor, grooves to just drop the bulk head in (which also pops from the mold with hull inserts). AM hulls must be aligned and drilled and etc for every little thing. That is why AM doesn't have the fit and finish that Yamaha has. Yamaha is built by machine, it's faster cheaper and more accurate, but comes at the cost of more weight.

The costs are in the labor, not the materials. Until AM hulls go to SMC and built in a 3rd world country, you wont be finding one price competitve with Yamaha


Agree that AM hulls are high in labor costs, but disagree that they are low in material costs. Of course it depends on the materials used, but the most sought after models are made with epoxy and carbon fiber and these cost alot especially the high end materials. Do not forget the cost of the molds which wear out and must redone and costs amortized with each hull produced. Also small hull builders operate 'under the radar' of regulations. In order to lower costs, you need large numbers and large numbers will also mean higher costs in the form of compliance with local, state, and federal regulations.
 
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Vumad

Super Hero, with a cape!
Location
St. Pete, FL
Agree that AM hulls are high in labor costs, but disagree that they are low in material costs. Of course it depends on the materials used, but the most sought after models are made with epoxy and carbon fiber and these cost alot especially the high end materials. Do not forget the cost of the molds which wear out and must redone and costs amortized with each hull produced. Also small hull builders operate 'under the radar' of regulations. In order to lower costs, you need large numbers and large numbers will also mean higher costs in the form of compliance with local, state, and federal regulations.

I agree JM, but I was talking about comparative products. SMC is comparable in quality to Fiberglass. The minimal increases in price are acceptable for the minimal improvements in weight and quality. Like comparing granny smith to red delicious, both still apples.

Obviously, the costs associated with a carbon ski are much higher in materials. Maybe higher than the labor costs. With CF over $50/yd, and glass at about $8/yd, it's hardly fair to compare the two. More like and apples to prime rib comparison.

In all cases, the material costs are higher, but it's the labor and the production processes that lead to the vastly increased prices of a AM hull. An AM glass race hull doesn't cost $6000-8000 because of the costs of glass.
 
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