There is not that much R&D to do. The builders have it easy, all they have to do is make a good looking hull that is short and fat. A plywood crate will backflip just fine with one of the big engines installed. The real work is in promoting the product. Buyers arent asking technical questions so sellers have to play on emotion.
As accurate and knowledgable as most of your technical posts are, this is complete and utter nonsense!!!
The amount of time and effort involved in making mock ups, plugs, molds(which wear and need to be replaced), etc. is CRAZY. Obviously a few hulls may have been produced with little thought and testing, no need to name names.
Being in the industry and close to several hull builders, I see first hand how much time it takes. Hundreds and hundreds of hours is probably an understatement. Tem and crew at superfreak are often working insane hours and pulling all nighters working on new molds and designs. The superfreak grounds are covered in molds, plugs, projects, etc.
The same thing applies to xscream. They started with a proven design and then started hacking and modifying. Stoyer works crazy hours over there on kong hulls. Both he and Pat are always riding and testing and have continually been refining their design.
Why all this work? Gen1.0 flips already right? Nonsense!
There are many different types of hulls being produced and they all perform and handle very differently. It is a very competitive market for hulls and much more than just marketing is required. Many of these hulls are also used for surf riding as well.
Obviously, some will buy something new because it is different or because of marketing, etc., but most shop around and talk, ask many technical questions, demo ride, etc., etc.
Give these builders some credit!!! They work very hard because they love to ride and this sport. I promise you the monetary rewards are not that great especially considering the difficulty of the work.