Last year I sold 4 Superjets all to new riders. I invite them all over to ride for as long as they want, and buy it if they liked it. One guy came over and I was expecting to ride for 15 minutes or so. It was his first time ever riding a jet ski. He was really nervous but I gave him some pointers and a free pass to just have fun with it. 3.5 hrs later he was done test riding it. We both had a great time and he took it home with him.
In current times most businesses can't fulfill their demand in their most profitable areas. Jet ski stuff isn't a hot seller overall and has taken a back seat. Now I feel we just need to get lucky to get someone to manufacture something for us. The older stuff is getting more rare and harder to find. As the availability has reduced, this has caused a couple of things that strains the supply chain. People stock up or horde hard to find items, and prices go up as availability goes down.
As far as new products, there have been a lot of improvements of existing things. We have some seriously impressive stuff now. Quite a few top tier hull manufacturers, amazing engines, pumps, lossless trim systems, etc... There are a lot of great things, its just mostly hard to get and costs some money and time. It's hard to predict the future on this stuff too. Will the 2 stroke stuff continue or will it fade out?